Curious to know what trivago is and how it works? Here’s a quick dive into the top six questions hoteliers ask about trivago.
1. Is trivago a booking site?
trivago isn’t a booking site. It’s a leading global hotel metasearch that provides millions of travelers worldwide with a smart and efficient way to find their ideal accommodation.
Travelers search by indicating their destination, price range, and hotel needs. We then show the relevant options that match what they’re looking for. When they choose a hotel deal, we send them to the booking site that’s advertising it. That’s where they make their reservation—not on trivago.
For hoteliers who advertise their website rates with Rate Connect, they ensure that travelers’ clicks on those rates go directly to their hotel’s booking page.
Yes, trivago is free. It’s the booking sites that pay to advertise your hotel rates on trivago—there’s no charge to you or travelers.
3. Why is my hotel on trivago?
You’re listed on trivago because the booking sites you work with advertise your rates and availability in search results. That triggers a profile with some basic content about your property. But are the basics enough to influence a traveler’s booking decision?
To make an impression, fill up your profile with high-quality photos, all your services and amenities, and a detailed description (available in multiple languages for a global reach).
4. What if I can’t find my property on trivago?
If you aren’t working with any booking sites, your property won’t show up on trivago. Additionally, booking sites manage their inventory by market, so your property may only appear on certain trivago platforms (e.g., trivago.com, trivago.de, etc.).
For better visibility, consider partnering with more booking sites, especially those in your market.
5. How can I make the most of trivago?
As a metasearch, we can provide you with resources to help you thrive in the competitive marketplace.
Business Studio+ offers insights into travelers on trivago and a competitor analysis of rates across multiple booking sites, all of which guide you on sharpening your marketing and rate strategies. You can also give travelers instant access to your contact details, placed prominently on your profile for offline bookings.
With Rate Connect, you can redirect qualified traffic to your website for direct bookings.
And, of course, daily analytics offer updates on your performance, making it easy to track your progress and spot areas for improvement.
6. How can I register my property on trivago?
Sign up on trivago Business Studio—trivago’s marketing platform for independent hoteliers. The registration is quick, free, and lets you to register multiple properties if need be. Once you’re set up, we’ll send you the supportive material to get you familiar with our products.
